Skills

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Skills & Software

Website Development

• WordPress
• HTML 1-5
• CSS, JQuery, JavaScript, XML

Search Engine Optimization

• Keyword-competitive research
• On-page optimization
• Local search optimization

Search Engine Marketing

• Keyword-competitive research
• Landing-page optimization
• Design text and display ads

Interface, Media-Visual Design

• User Experience/Interface
• Print and signage design
• Video editing
• Audio editing
• Website wireframes

 Original Content

• Articles and native content
• Technical documentation
• User documentation

Google Partner

• Google AdWords
• Google Analytics
• Google Webmaster Tools

Search Advertising Networks

• Google AdWords
• Yahoo Ad Network
• AOL Ad Network

Cross-Channel Marketing

• Email
• Social media
• Text message
• Personalized URL’s
• Point-of-purchase

 Software & Platforms

• Adobe Photoshop
• WordPress, XML
• MS Office: Word, Excel
• MS Project
• Lean, Kanban
• Avid Pinnacle
• Audacity
• GoAnimate
• SEO Moz
• Yoast
• Double Click Publishers
• HootSuite
• Insightly
• vTiger
• MailChimp
• Constant Contact
• Purlem
• EasyPurl

Tech Savvy NYC Animated Video (2014)

Voice-over introduction animated video by Mark Derho, “Get Tech Savvy NYC”.

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